Bringing high-intent travelers to the airline’s digital platforms is crucial for maximizing bookings, increasing load factors, and strengthening long-term customer loyalty.

Services

SEO & Content Solutions

We optimize the airline's digital presence by targeting high-impact travel and destination keywords, while creating compelling localized content such as destination pages, travel tips, or itineraries that capture attention during critical booking decision moments. By leveraging the latest search trends, we ensure your offerings appear prominently when travelers plan their journeys.

Paid Media Solutions

Our paid media solutions build brand awareness and drive high-intent traffic directly to your booking platforms using advanced AI-powered targeting. Whether optimizing seat occupancy on key routes or expanding into new markets, our data-driven campaigns maximize engagement and conversion rates, ensuring your digital channels reach those most likely to book.

How do we do it?

SEO and Content Services for Wizz Air

Wizz Air faced low visibility for non-branded travel-related search queries, limiting traffic capture at key moments in the traveler’s decision-making process.

Our team optimized over 100 destination pages with high-quality, SEO-driven content localized into 27 languages to maximize relevance across diverse markets.

The results were significant: Wizz Air experienced a strong improvement in non-branded keyword rankings, higher click-through rates, and a substantial increase in organic traffic. The localized content led to an average 10-position improvement in search rankings and a significant boost in organic traffic year-over-year.

Wizz Air faced low visibility for non-branded travel-related search queries, limiting traffic capture at key moments in the traveler’s decision-making process.

Our team optimized over 100 destination pages with high-quality, SEO-driven content localized into 27 languages to maximize relevance across diverse markets.

Automated Campaign Management for PLAY airlines

PLAY airlines faced inconsistent campaign structures and underutilized channels beyond paid search, leading to inefficiencies and unclear performance tracking.

We overhauled their campaign structure, focusing on both route and destination-specific searches while implementing a coherent audience strategy for AI-based targeting. We also expanded into underused channels like YouTube and Google Performance Max, greatly enhancing reach and engagement.

The results were immediate: a streamlined, efficient campaign structure aligned with business needs and an expansion into new channels. These enabled clear performance insights on route and origin markets and contributed to driving the direct digital sales channel (flyplay.com) to 80% of total revenues.

PLAY airlines faced inconsistent campaign structures and underutilized channels beyond paid search, leading to inefficiencies and unclear performance tracking.

Talk to 815Labs about supercharging your digital sales

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